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Legislative Update 5/7/12

Ohio Alliance for Arts Education
Education Update May 7, 2012
Joan Platz
 
Special Alert:  Update on the Revised Academic 
Content Standards for the Fine Arts
 
Edited drafts of Ohio's Academic Content 
Standards for Fine Arts are expected to be posted 
on the Ohio Department of Education (ODE) web 
site soon, as the State Board of Education is 
scheduled to consider an intent to adopt these 
standards at their meeting on May 15, 2012.
 
As of this writing, the draft standards from 
November 2011 are still posted on the ODE web 
site.
 
The OAAE will alert members when the "edited" 
standards are posted.  If you would like to 
comment about the standards, please contact your 
representative on the State Board of Education at 
http://education.ohio.gov/GD/Templates/Pages/ODE/ODEDetail.aspx?page=3&;TopicRelationID=575&ContentID=58806
 
To learn more about the draft revised standards 
please visit 
http://www.education.ohio.gov/GD/Templates/Pages/ODE/ODEDetail.aspx?page=3&;TopicRelationID=1700&ContentID=98202&Content=123780
 
1)  129th Ohio General Assembly:  The Ohio House 
and Senate will hold committee hearings and 
sessions this week.
 
*Legislative Update
 
-The House Ways and Means Committee reported out 
on May 2, 2012 HB521 (Dovilla) Ohio Motion 
Picture Tax Credit.  The bill would increase the 
maximum total amount of tax credits allowed per 
year for completion of motion pictures certified 
as tax credit-eligible productions.
 
-The Ohio Senate approved on May 3, 2012 SB331 
(Patton) Ohio Motion Picture Tax Credit (Patton), 
which would extend the motion picture tax credit 
program.
 
-The Ohio Senate approved on May 3, 2012 SCR14 
(Jones), which recognizes the 2012 World Choir 
Games in Cincinnati, Ohio, as a global event of 
cultural significance to Ohio and the U.S. and 
expressing support by designating the month of 
July 2012 as "World Choir Games Month."
 
*WebSite Launched:  The Constitutional 
Modernization Commission has started a web site 
at http://ocmc.ohio.gov/ocmc/. The site includes 
information about the commission's meetings and 
membership.
 
2)  News from Washington, D.C.
 
*Career Tech Revamp: Secretary of Education Arne 
Duncan announced on April 19, 2012 the Obama 
administration's plans to revamp the Career 
Technical Education (CTE) program through 
reauthorization of the Carl D. Perkins Career and 
Technical Education Act of 2006. The plan would 
make CTE more relevant to the employment needs of 
the 21st century and emphasizes learning as a 
life-long process.
 
According to a press release, the blueprint to 
revamp CTE is based on the following principles:
-Effective alignment between CTE and labor market 
needs to equip students with twenty-first-century 
skills and prepare them for in-demand occupations 
in high-growth industry sectors.
-Strong collaboration among secondary and 
post-secondary institutions, employers, and 
industry partners to improve the quality of CTE 
programs.
-Meaningful accountability for improving academic 
outcomes and building technical and employability 
skills in CTE programs, based upon common 
definitions and clear metrics for performance.
-Increased emphasis on innovation supported by 
systemic reform of state policies and practices 
to support CTE implementation of effective 
practices at the local level.
 
The proposed plan supports a structured sequence 
of CTE courses spanning secondary through 
post-secondary education, leading to an industry 
certification or license and a post-secondary 
certificate or degree. Secondary school teachers 
would be encouraged to work with college faculty 
to teach integrated academic, career, and 
technical content, and potential employers would 
provide more opportunities for students to 
participate in work-based learning experiences 
and receive credits.
 
For more information about the CTE plan, please 
visit 
http://www.ed.gov/news/press-releases/us-department-education-releases-blueprint-transform-career-and-technical-educat 
 
 
 
*Groups Urge ESEA Reauthorization:  Leaders of 
several organizations have signed a letter dated 
May 3, 2012 urging Congress to take action on 
bills that would reauthorize the Elementary and 
Secondary Education Act (ESEA) before the 112th 
Congress adjourns.  The organizations include the 
Council of Chief State School Officers (CCSSO), 
the National Governor's Association, the National 
Conference of State Legislatures, the National 
Association of Counties, the National League of 
Cities, the National Association of State Boards 
of Education, and the National School Boards 
Association.
 
The letter states that the last reauthorization, 
the No Child Left Behind Act, had "commendable 
intent" but was flawed and shifted "....too much 
control away from state and local elected 
officials, diluted the impact of federal 
resources, and relied on a method of identifying 
academic progress that focused on failure instead 
of rewarding excellence. Ten years later, it is 
past time to rewrite the law and correct its 
mistakes."
 
The organizations believe that the flexibility 
offered states by the U.S. Department of 
Education through the waiver process provides 
temporary relief, but also imposes additional 
challenges for states/schools to meet, and not 
all states will be able to take advantage of the 
waivers.  "Federal policy must not set up a 
system that disadvantages some states and some 
students," the letter states.
 
The letter is available at 
http://www.governing.com/news/federal/gov-state-and-local-leaders-urge-congress-to-reauthorize-esea.html
 
*Budget and Appropriations Update:  The U.S. 
Senate is supporting the $1.047 trillion budget 
for U.S. government departments and agencies 
negotiated in the Budget Control Act (BCA), a law 
passed by Congress and signed by President Obama 
on August 2, 2011. The U.S. House adopted on 
March 29, 2012 House Concurrent Resolution 112 
(HCR112), establishing a $1.028 trillion FY13 
budget and budgetary levels for FY14-22.  The 
House budget plan is entitled "the Path to 
Prosperity" and was developed by Representative 
Paul Ryan (R-Wisconsin).  It would reduce the 
size of government to 20 percent of the economy 
by 2015, and abandons the bipartisan Budget 
Control Act of 2011, which already includes 
non-discretionary spending caps.
 
The $19 billion difference between the House and 
Senate budgets means that lawmakers will need to 
compromise by October 1, 2012 on appropriation 
levels in order to avoid a government shut-down. 
In addition, if Congress does not approve 
appropriations for FY13, under the Budget Control 
Act of 2011, mandatory budget cuts of up to 7.8 
percent will be made on January 2, 2013.  In 
testimony before the House Appropriations 
Committee in March 2012, U.S Secretary of 
Education Arne Duncan said that "It would be 
impossible for us to manage cuts of that 
magnitude and still achieve our fundamental 
mission to prepare our students from the earliest 
ages for college and careers."
 
The House and Senate are now working on 
allocations for government departments and 
agencies, referred to as FY13 302(b) allocations 
through House and Senate Appropriations 
Committees.  So far the House has allocated 
$150.002 billion for Labor, Health and Human 
Services and Education, while the Senate set the 
level for Labor, Health and Human Services, and 
Education at $157.7 billion, an increase of $1.5 
billion over the current level.
 
3)  This Week at the Statehouse
 
TUESDAY, MAY 8, 2012
 
*Senate Education, Senator Lehner chair
The Senate Education Committee will meet at 9:30 
AM in the South Hearing Room.  The committee will 
receive testimony on the following bills:
-HB375 (Butler) Property Sale by School 
Districts, which would allow school districts to 
sell real property to private, nonprofit 
institutions of higher education.
-SB316 (Lehner) Mid Biennium Review - Education
-SB335 (Turner/Lehner) Municipal School 
Districts/Community Schools, which would revise 
the management of school districts and community 
schools located within municipal school districts.
 
*House Finance and Appropriations Committee, Representative Amstutz chair.
The House Finance and Appropriations Committee, 
will meet at 1:30 PM in Hearing Room 313. Paolo 
DeMaria, a principal at Education First, will 
present information about local revenues for 
funding schools.
 
*Senate Finance, Senator Widener chair
The Senate Finance Committee will meet at 2:30 PM 
in the Senate Finance Hearing Room to receive 
testimony on HB487 (Amstutz) Mid Biennium Review, 
which makes operating and other appropriations, 
levies taxes and provides for implementation of 
those levies, and provides authorization and 
conditions for the operation of state programs.
 
WEDNESDAY, MAY 9, 2012
 
*Senate Finance, Senator Widener chair
The Senate Finance Committee will meet at 2:30 PM 
in the Senate Finance Hearing Room to receive 
testimony on HB487 (Amstutz) Mid Biennium Review, 
which makes operating and other appropriations, 
levies taxes, and provides for implementation of 
those levies, and provides authorization and 
conditions for the operation of state programs.
 
House Education Committee, Representative Stebelton chair.
The House Education Committee will meet at 5:00 
PM in Hearing Room 313.  The committee will 
receive testimony on HB525 (Williams/Amstutz) 
Municipal School Districts-Community Schools.
 
THURSDAY, MAY 10, 2012
 
*Senate Finance, Senator Widener chair
The Senate Finance Committee will meet at 3:30 PM 
in the Senate Finance Hearing Room to receive 
testimony on HB487 (Amstutz) Mid Biennium Review, 
which makes operating and other appropriations, 
levies taxes, and provides for implementation of 
those levies, and provides authorization and 
conditions for the operation of state programs.
 
4)  School Funding Hearings Begin:  Paolo 
DeMaria, a principal of Education First, 
presented information to the House Finance and 
Appropriations Committee, chaired by 
Representative Amstutz, on May 1, and 2, 2012. 
(Please note:  The following summary is made 
possible in part thanks to Susan Schwarz, who 
attended the first hearing and made available her 
notes.)
 
The presentations are part of an effort by the 
Ohio House to jump-start discussions about 
developing a new school funding formula for 
Ohio's schools. Representative Ron Amstutz, chair 
of the House Finance and Appropriations 
Committee, announced in January 2012 that the 
House Finance Committee/Primary and Secondary 
Subcommittee would hold hearings and regional 
meetings about Ohio's school funding system 
starting in May 2012.  The subcommittee will 
gather information this year and align their 
findings with the recommendations of the 
Governor's office to create a new state school 
funding formula for FY14-15.  Membership on the 
subcommittee will be increased for this purpose. 
The members of the Extended Subcommittee for 
Primary and Secondary Education include 
Representatives Amstutz, McClain, Hayes, Maag, 
Stebelton, Sykes, Lundy, and Phillips.
 
Currently schools/districts in Ohio are funded 
through a temporary "bridge formula", which was 
enacted in HB153, the FY 12-13 budget.  Total 
State General Revenue Fund (GRF) for K-12 
education is $7.5 billion for FY12 and $7.6 
billion for FY13.  This amount is comparable to 
the total GRF funding for K-12 education in 
FY08-09 of $15.8 billion.  According to a Policy 
Matters Ohio analysis, state funding for schools 
is $1.8 billion less than the previous two years. 
("The State Budget and Ohio's Schools Big Cuts, 
Hard Choices, Local Impacts" by Wendy Patton, 
Piet van Lier, and Elizabeth Ginther, January 19, 
2012 at 
http://www.policymattersohio.org/wp-content/uploads/2012/01/SchoolFinanceJan2012.pdf.) 
 
 
 
The temporary formula included in HB153 replaced 
the "Evidence Based Model" (EBM) proposed by 
Governor Strickland and enacted by the 128th Ohio 
General Assembly through House Bill 1 (Sykes).
 
In Part 1 of the presentation on school funding, 
Mr. DeMaria reviewed the number and types of 
schools in Ohio and some basic statistics. 
According to the presentation, 90.1 percent of 
the 1.8 million students in grades K-12 are 
educated in traditional public schools; 6.3 
percent in community schools; 2.3 percent in 
vocational schools; and 1.1 percent in private 
schools using a voucher.
 
K-12 education is a big business in Ohio.  The 
largest share of the state's General Revenue Fund 
is allocated for K-12 education (41.7 percent). 
Using data from the 2010-11 school year, overall 
funding for K-12 education equals $20.5 billion 
and includes revenue from local sources (44.6 
percent); state sources (45.5 percent); and 
federal sources (9.9 percent). As a part of state 
aid, the Ohio Lottery provides about $650 million 
each year.  To increase state funding by just 5 
percent would require $1 billion.
 
School districts receive more or less state aid 
based on their local wealth, determined by 
property value and sometimes income value. 
Information from 2010-11 shows that the average 
amount of state aid that school districts in the 
lowest quintile based on wealth received is 60.8 
percent, while school districts in the highest 
quintile based on wealth received on average 28.6 
percent of funding from the state.
 
According to a map showing the amount of state 
aid a school district received as a share of 
total district revenue, most of the school 
districts receiving over 57.86 percent of their 
revenue from state aid are located in the 
southern counties of Ohio.
 
The per-pupil cost of education also varies in 
Ohio's districts from a low of $7,000 to a high 
of $21,000 per pupil. Compared to other states 
Ohio ranks 25th in adjusted expenditure per pupil 
at $11,382.
 
Part 2 of Mr. DeMaria's presentation on Ohio's 
system of funding schools included information 
about school district expenditures, teacher 
salary levels, teacher experience, and more.
 
According to the presentation, about 77 percent 
of school district budgets support salaries and 
fringe benefits when examined by object.  When 
the budget is examined by function, then about 55 
percent of a school's budget goes toward 
instructional costs that include personnel; 18.7 
percent to building operations, 12.3 percent 
supports administrative costs; and 9.9 percent 
for pupil support. The average teacher salary in 
Ohio in FY10 was $55,958.  Ohio ranked 14th in 
average teacher salary compared to other states. 
In response to questions about increasing student 
achievement, Mr. DeMaria said that researchers 
have had a hard time showing a strong 
correlations between per pupil state spending and 
increased student academic achievement.
 
Part 3 of the presentation focused on the 
components of a state school funding formula, 
which Mr. DeMaria described as the "assured 
available amount" minus the local contribution, 
with adjustments for guarantees, caps, and 
protection mechanisms.
 
The "assured available amount" is also based on 
components, such as a base amount, which has been 
determined in Ohio in several ways, plus factors 
such as the number of pupils enrolled and 
categorical funding to meet the needs of 
students, including special, gifted, career 
technical, English Language learners, and 
students from poverty backgrounds.
 
If you are interested in receiving copies of the 
presentations, please email 
jplatz@chemistry.ohio-state.edu">jplatz@chemistry.ohio-state.edu. A web site is 
being created to make available copies of the 
presentations and research.
 
5) How Should Principals Be Evaluated?  The 
American Institutes for Research (AIR) released 
on May 1, 2012 a new report entitled "The Ripple 
Effect" by Matt Clifford.  The report finds that 
principals and other school-based leaders are 
being left out of discussions about education 
reform and that principal evaluation systems 
should be based on the quality of school-level 
leadership and performance, rather than student 
assessment results.
 
The report notes that principals have an indirect 
influence on student learning, and so principal 
evaluations should be based on measuring outcomes 
that principals directly influence, such as work 
quality, school climate, and instructional 
quality.  Work quality includes time management, 
modeling ethical and professional behaviors, 
showing initiative and persistence, engaging in 
ongoing reflection and learning, using data to 
inform strategies, allocating human and financial 
resources, and ensuring compliance with district, 
state, and federal policies.
 
The report also describes how the work of 
principals has changed and that the new demands 
include more emphasis on instructional leadership 
and monitoring student achievement, rather than 
the management of the school.
 
The report is available at 
http://www.air.org/news/index.cfm?fa=viewContent&;content_id=1879.
 
6) What do Charter Schools Spend?  The National 
Education Policy Center released on May 5, 2012 a 
policy brief entitled "Spending by the Major 
Charter Management Organizations:  Comparing 
Charter School and Local Public District 
Financial Resources in New York, Ohio, and 
Texas," by Bruce D. Baker, Ken Libby, and Kathryn 
Wiley.  The brief examines the claim that charter 
schools deliver higher student performance at a 
lower cost, by evaluating the per-pupil spending 
of charter schools operated by major charter 
management organizations (CMOs) in New York City, 
Texas, and Ohio (2008-2010), and comparing 
charter school expenditures to the expenditures 
of district schools of similar size, serving the 
same grade levels, and serving similar student 
populations.
 
The researchers found that spending varies 
greatly in charter schools and in traditional 
schools, and comparative spending is mixed. Many 
high profile charter networks outspend similar 
district schools in New York City and Texas, but 
in Ohio some network schools are spending less 
than similar district schools.
 
For example, in New York City, KIPP, Achievement 
First, and Uncommon Schools spend "substantially 
more" ($2000 to $4300 per pupil) than similar 
district schools.  (Average per pupil spending is 
$12,000-14,000).  In Ohio charter schools spend 
less than district schools in the same city.
 
The researchers suggest that charter schools such 
as KIPP, Achievement First, and Uncommon Schools, 
are using strategies that increase their marginal 
costs, including such strategies as after school 
tutoring, lower class size, wrap-around services, 
etc.
 
The researchers also noted, however, that they 
are not sure that all expenditures for charter 
schools are accounted for, even in New York City, 
where the annual financial reports of charter 
schools matched the best with the Internal 
Revenue Service (IRS) non-profit financial 
filings (IRS 990) used by researchers to gather 
the expenditure data. In Ohio the researchers 
found that the IRS estimates on expenditures were 
"strikingly different" than the expenditure data 
reported by the state.
 
The report is available at 
http://nepc.colorado.edu/publication/spending-major-charter.
 
7) Strengthening Public Education?  Education 
Week's "Transforming Education Blog" published on 
May 3, 2012, included an article entitled "Ten 
Steps in the Right Direction: How the Feds Can 
Strengthen Public Education" by Dan Domenech, 
Executive Director of the American Association of 
School Administrators (AASA). The article 
includes the following recommendations that the 
federal government could make to invigorate 
schools and create an environment for positive 
change:
 
*Provide regulatory relief from No Child Left Behind.
The waiver process that the administration has 
implemented is no more than an exchange of old 
regulations for new ones. It replaces the 
depleted stimulus dollars with regulatory relief 
as the means to get states and districts to 
implement the administration's policy. We 
certainly support accountability and the 
continued disaggregation of data for sub-groups 
of students, one of the few positive 
contributions of NCLB. We strongly support 
improving the lowest achieving schools, but at 
the same time we believe we must acknowledge the 
accomplishments of the vast majority of schools 
in America.
 
*Allocate funds via formulas based on percentage of poverty.
We continue to object to the use of ESEA dollars 
for competitive grants. The intent of ESEA is to 
level the playing field relative to poverty. 
Since the beginning of the current recession, 
school systems have seen dramatic increases in 
the number of children eligible for free and 
reduced lunches. All eligible children should 
benefit from all available funds, not just those 
in "winner" states and districts.
 
*Set goals, hold districts accountable for them, 
but allow the localities the freedom to determine 
how to implement them.
We are concerned about the growing intrusion of 
the federal government into state and local 
education issues. Any reduction in federal funds 
should be accompanied by a similar reduction in 
federal mandates. School systems should not be 
required to spend local and state funds to 
implement federal mandates. Accountability for 
effectiveness is a state and local 
responsibility, as are compensation decisions. 
The required use of the very standardized tests 
that have been labeled as not valid and reliable 
by the administration in order to evaluate 
teachers and principals is creating chaos in 
states and school systems throughout the country. 
Yes, student performance must be a key factor in 
the evaluation of teachers and administrators, 
but it must be left up to the states and 
localities to determine how, not forced upon them 
as a requirement for obtaining competitive 
federal dollars.
 
*Fully fund and reauthorize the Rural Education 
Achievement Program Reauthorization Act (REAP) to 
maintain direct-to-district funding.
AASA played a pivotal role in the original 
adoption of this program. The needs of our rural 
schools are often overlooked and, due to a lack 
of capacity and staffing, they tend to fair 
poorly in a competitive grant environment. REAP 
is a dedicated source of funds that they sorely 
need.
 
*Continue to support the Common Core and state-developed standards.
In a globally competitive world we cannot go 
against countries that have a set of national 
standards while we have a set of fifty standards. 
It is also difficult to assess our progress as a 
nation with fifty sets of tests whose results do 
not align well with the closest instrument we 
have to a national test, the National Assessment 
for Educational Progress.
 
*Separate assessment for purposes of 
accountability from assessment for the purpose of 
informing instruction.
A random sample of the nation, a la NAEP, would 
do for purposes of accountability with reduced 
costs and less intrusion on instruction and the 
number of children and subjects tested.
 
*State interventions should concentrate on 
building capacity and focus on a broad range of 
evidence and practice- based turn-around models.
Current requirements take judgment out of the 
hands of local administrators and force them to 
engage in the whole-scale removal of teachers and 
principals. We must stop the negative rhetoric 
that blankets all public schools and focus on the 
schools that need fixing.
 
*Provide full funding of IDEA.
AASA continues to advocate for full funding at 
the forty percent of the national average 
per-pupil expenditure and for allowing school 
districts to reduce local effort by up to one 
hundred percent of federal funding decreases.
 
*Provide federal funding to address non-school barriers to student achievement.
Wrap around programs continue to be essential to 
the education of the total child, and we support 
high quality childcare programs and tax 
incentives for employers to provide support for 
child care and after-school care. The Children's 
Health Insurance Program (CHIP) should be 
continued and schools should be permitted to 
claim reimbursement from Medicaid.
 
*The funding cap for E-Rate should be raised to meet demand.
 
The author also noted that AASA opposes vouchers 
and federal funding for non-public schools, and 
that AASA will continue to be strong advocates 
for our public schools.  AASA will continue to 
work with both houses of Congress to reauthorize 
the Elementary and Secondary Education Act, and 
supports much of what is contained in the 
reauthorization bills that have emerged in the 
House and Senate.
 
The article is available at 
http://blogs.edweek.org/edweek/transforming_learning/
 
8)  Bills Introduced
 
SB339 (Schaffer) Fiscal Accountability 
Requirements: Establishes education programs and 
continuing education requirements for the fiscal 
officers of townships and municipal corporation, 
establishes procedures for removing those fiscal 
officers, county treasurers, and county auditors 
from office, and creates fiscal accountability 
requirements for public schools, counties, 
municipal corporations, and townships.
 
SCR30 (Widener) Central State University: 
Designates Central State University as Ohio's 
1890 land grant university and requests that the 
United States Congress pass legislation and the 
United States Department of Agriculture take 
steps to recognize that designation and provide 
the institution with all of the benefits of the 
designation.
 
FYI ARTS
 
1) Schools in PA Losing Arts and Music:  An 
article published on April 30, 2012 in the 
Philadelphia Inquirer reports that many 
Pennsylvania elementary schools are eliminating 
instruction in art and music as school district 
budgets tighten.  ("Music and art may soon join 
languages on the endangered list at Pennsylvania 
elementary schools" by Dan Hardy, April 30, 2012) 
Some districts report that "pressure to allocate 
more money and more classroom time to core 
academic subjects could trigger the elimination 
of elementary school music and art classes, 
physical-education teachers, and librarians this 
fall."
 
In a survey conducted last summer 44 percent of 
school districts reported that they had reduced 
course offerings not required for graduation, 
including foreign languages, arts, music, 
physical education, and some electives.  Some 
districts reported that they had cut every thing, 
and were "running out of options".  They are now 
forced to cut the arts and music programs in 
their schools.  Some plan to integrate the arts 
in other classes, or provide enrichment on 
Saturdays at a minimum cost for parents.
 
Some advocates for the arts are using Facebook to 
mount a campaign to urge citizens to contact 
members of the boards of education of their 
school districts, to urge them to maintain the 
arts, while other advocates are focusing on the 
state legislature.
 
The article is available at 
http://articles.philly.com/2012-04-30/news/31498586_1_music-classes-art-and-music-elementary-schools.
 
2) Governors Look to the Arts to Boost Economic 
Growth: The National Governor's Association (NGA) 
released on April 30, 2012 a report that 
describes how governors are focusing on the role 
that the arts, culture, and design can play to 
create jobs in an innovation-based economy. ("New 
Engines of Growth:  Five Roles for Arts, Culture, 
and Design," prepared by Erin Sparks and Mary Jo 
Waits in collaboration with Bill Fulton of 
Solomar Research Group. National Governor's 
Association, April 2012.)
 
Because state/national economies are so fragile, 
governors are examining all approaches to support 
economic development, and some are working with 
their state arts agency to advance strategies 
that support high-growth industries, innovation, 
entrepreneurial activity, building human capital, 
and reviving distressed areas.
 
The report suggests that the arts, culture, and 
design can boost economic growth because they can:
*Provide a fast-growth, dynamic industry cluster.
-Examining the economic importance of the 
creative industry cluster within the state by 
looking at the geographic proximity of creative 
enterprises, creative occupations, and associated 
institutions;
-Finding that the creative cluster is a vital 
source of jobs and income, as well as a way to 
distinguish the state in the highly competitive 
21st-century economy;
-Crafting strategies to promote the growth and 
profitability of creative enterprises, as part of 
the state's economic development strategy;
-Including state arts councils and similar 
organizations as part of the state's economic 
development infrastructure; and
-Reviewing the business incentives, financing 
programs, and entrepreneurial assistance 
available in the state and refining guidelines to 
make them more available to the state's artists 
and creative businesses.
 
*Help mature industries become more competitive
-Exploring the links between the creative talent 
in the state-artists, designers, new media 
entrepreneurs-and other important clusters to 
deepen those connections and improve the 
competitiveness of traditional industries, such 
as manufacturing;
-Creating dedicated units and expertise within 
community colleges, manufacturing extension 
centers, and agricultural extension services that 
focus on design; that is, they are adding design 
capabilities in firm assessments and providing 
access to technical assistance in the design of 
products, packaging, and branding; and
-Boosting tourism by leveraging and marketing the 
unique culture and food of regions.
 
*Provide the critical ingredients for innovative places
-Considering their universities and medical 
research institutions ("eds and meds") and the 
spaces around them as places that can be designed 
to offer the ingredients for innovation-smart 
people, research institutions, professional 
networks, favorable intellectual property 
agreements, and other conditions that can help 
companies spur innovation;
-Finding that cities, through their zoning and 
land use authority and their vibrant arts and 
cultural organizations, can catalyze or rein- 
force high-quality places as a competitive 
advantage for states in a global economy;
-Using tax credits and other kinds of incentives 
to encourage cities and developers to create 
cultural districts, creative corridors, 
innovation hubs, and other places that will 
attract a critical mass of creative talent and 
facilitate co-location, or geographic clustering, 
of complementary businesses; and
-Starting to measure the effectiveness and 
communicate the progress of these zones and 
districts by tracking change in population, 
employment, property tax base, and taxable sales.
 
*Catalyze community revitalization
-Supporting the use of arts and design-combined 
with historic preservation efforts-to turn around 
distressed neighborhoods;
-Using tax incentives and grants to encourage 
private rehabilitation of historic buildings and 
the creation of arts districts where creative 
people and enterprises are encouraged to live, 
work, and collaborate; and
-Using public art programs to activate public 
locations in a way that engages all people in the 
creative process.
 
*Deliver a better-prepared workforce.
To boost economic growth, states areŠ
-Maintaining the inclusion of arts in state curriculum requirements
-Integrating arts and design into technical and 
business programs in community colleges and 
universities
-Mapping career paths in creative enterprises and occupations
-Creating centers of excellence in higher 
education to recruit recognized faculty who can 
attract talented students and link the arts to 
technology to inspire innovation.
 
The report provides examples from communities 
across the country about how the arts have been 
used to reinvent, transform, revitalize 
communities, thus improving the economic 
conditions of states and communities.
 
The report is available at 
http://www.nga.org/cms/home/news-room/news-releases/page_2012/col2-content/governors-look-to-arts-culture-a.html
 
3)  Impact Creativity to Support Theatre 
Education:  The National Corporate Theatre Fund 
(NCTF) announced on May 2, 2012 a new campaign 
called "Impact Creativity" to benefit theatre 
education programs.  The campaign starts with a 
$200,000 gift from Ernst & Young LLP and its 
Partner Group, and will seek up to $5 million to 
support theatre education programs in 19 American 
cities.
 
Impact Creativity will raise corporate, 
foundation, and individual funds to preserve and 
sustain theater programs for students.  According 
to the Impact Creativity web site, "Government 
and arts education groups, as well as the 
theatres themselves, have documented a nationwide 
decline in arts education programs of 15-25 
percent over the last ten years; in minority 
communities, the decline approaches 40 percent."
 
Corporate America recognizes that an education in 
theater and the arts provides students with 
opportunities to learn skills valued by 
employers, such as communication, 
problem-solving, and creativity. James S. Turley, 
chairman and CEO of the global Ernst & Young 
organization, recently said that "Tomorrow's 
workforce must act confidently, communicate 
effectively and think creatively - all qualities 
that can be enhanced through arts and theatre 
education."
 
For more information please visit http://impactcreativity.org.

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Alanna MarrasAlanna Marras
OSPA President
2025-2026

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